麻豆淫院


Frugal companies are consistent, not reactive, study says

Frugal companies are consistent, not reactive, study says
Today's reactive, heavy-handed cost cutting is the antithesis of true frugality, says UC Davis management professor Shannon Anderson.

(麻豆淫院Org.com) -- Frugal companies succeed commercially in part because they consistently control spending and are resourceful with people and products rather than cutting costs reactively, according to a new UC Davis study.

The paper, forthcoming in the journal Contemporary Accounting Research, explores frugality as a business culture rather than as a reaction to recession.

鈥淭he research was motivated by all of the headlines that came out during the worst parts of the indicating that firms were becoming frugal, as evidenced by layoffs and other cuts,鈥 said Shannon W. Anderson, a professor at the UC Davis Graduate School of Management and co-author of the study.

鈥淢y own experience working with companies on cost management made me very skeptical of the validity of characterizing these actions as evidence of frugality,鈥 Anderson said.

The research confirmed that 鈥渢oday鈥檚 reactive, heavy-handed cost cutting is the antithesis of true frugality,鈥 and should not be mistaken for frugality, she said.

The paper, 鈥淐orporate Frugality: Theory, Measurement and Practice,鈥 was co-authored by Anne M. Lillis of the University of Melbourne in Victoria, Australia.

鈥淲e find that frugal companies control labor costs through greater use of incentive pay; control material costs through supplier sourcing strategies; and focus capital expenditures on efficiency-enhancing investments,鈥 the study reports.

The paper used a mix of field research and surveys in 2008 and 2009 to collect information from corporate executives on frugality as a company characteristic, a topic that has been largely absent from accounting and management literature.

Anderson and Lillis looked at 10 large firms, existing literature on individual companies, and research on consumer frugality to assess corporate frugality. The research was conducted in the United States and in Australia.

The study identified IKEA, Southwest and Walmart as examples of frugal companies whose accomplishments are cited in the media and elsewhere, but does not name the companies or individuals in companies who were surveyed.

The study notes that top executives have a major influence on a company鈥檚 practices, and that mergers or changes in management can affect a company鈥檚 culture.

While the research drew a distinction between frugality and reactive cost-cutting, it does not establish whether frugal is superior or whether there are downsides to frugality.

鈥淲e've made a strong start in showing that frugality is an enduring feature of corporate culture and that frugal companies manage differently,鈥 Anderson said.

More information: The full paper can be found at:

Provided by UC Davis

Citation: Frugal companies are consistent, not reactive, study says (2011, July 26) retrieved 24 August 2025 from /news/2011-07-frugal-companies-reactive.html
This document is subject to copyright. Apart from any fair dealing for the purpose of private study or research, no part may be reproduced without the written permission. The content is provided for information purposes only.

Explore further

Taking cues: Sometimes environmental cues can activate thrifty behavior

0 shares

Feedback to editors